📢 EBITDA: A Key Metric Every Business Leader Should Know

💡 What is EBITDA, and why does everyone talk about it?

It’s one of the most used financial metrics—by CEOs, CFOs, and investors alike.

✅ It helps measure profitability.
❌ But it doesn’t tell the whole story.

👉 How does it work? When should you use it (or not)?